J.League x Pokémon: 60 Clubs, 60 Pokémon

The J.League has announced one of its most creative collaboration yet, teaming up with Pokémon for the 'Pokémon J.League Fest 'EVOLUTION!'' campaign ahead of the 2026-27 season. All 60 clubs across J1, J2 and J3 have been paired with their own Pokémon, with the campaign following each Pokémon's evolution throughout the season across official artwork, graphics and promotional content. The collaboration also celebrates 30 years of Pokémon (1996-2026) while building excitement for the new J.League campaign, which kicks off on 7 August. Fans attending matches will receive one of one million exclusive EVO BAGs, each featuring Pikachu alongside the home club's partner Pokémon. This isn't the first crossover between the two either. Back in 2014, the J.League and Pokémon launched the Family Join Days campaign, where young supporters received exclusive Pikachu trading cards at stadiums. If your favorite club could be paired with any Pokémon, which one would you choose? Let us know in the comments below.